VID: "This Too Shall Pass" illustrates that it is *content* that "goes viral", pardon the term ;).
via youtube.com
I'd like to see who's going to top this!
Unsolicited Advice for Life, Work, Work/Life and Lifework
Life is flux, but one thing I keep returning to is the Word.
Follow me on Twitter.
Find me on Facebook.
Google me at http://x.alphalim.me/googlealpha
Or click randomly on the shiny things below.
Filed under
social media
Zip Bang Pow? What voice should social media adopt? (According to Threadless.)
The secret isn't growing a huge fan base. We have 100,000 Facebook fans, but those fans have all come to us organically. We believe the more organic the growth, the more loyal the fans, the more likely they will be repeat customers.
The other key is that we act like humans on our own site and social networking sites. We act like we're interacting with our friends, posting videos of our employees talking about their favorite bands. It's not all direct promotion; it's human.
via forbes.com
A social media take on Ogilvy's, "The consumer isn't a moron; she is your wife."
The advice holds true all the time - speak as a person, to a person.
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"How to say stupid things about social media" by Cory Doctorow
The real value of Twitter et al is to keep the invisible lines of connection between us alive.
via guardian.co.uk
Cory Doctorow is a smart thinker. Sometimes opinionated, but then which thinker isn't?
I disagree with what he said about MySpace, though. It's just ugly. Because the "designers" don't know what they're doing. Like when Macintosh introduced the world to a dozen fonts and desktop publishing.
(Many people still don't know what they're doing - witness Comic Sans being used for anything but ugly comics.)
Also read Mike Elgan's piece on the twiviality of Twitter, and why it's good and right!
http://www.computerworld.com/s/article/9132104/In_defense_of_twiviality
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"Is the Tipping Point Toast?"
Perhaps the problem with viral marketing is that the disease metaphor is misleading. Watts thinks trends are more like forest fires: There are thousands a year, but only a few become roaring monsters. That's because in those rare situations, the landscape was ripe: sparse rain, dry woods, badly equipped fire departments. If these conditions exist, any old match will do. "And nobody," Watts says wryly, "will go around talking about the exceptional properties of the spark that started the fire."
via fastcompany.com
Duncan Watts posits:
1. "Influentials" can't infect people with memes, if those people aren't already susceptible to infection.
2. But if people want to be infected, any old joe can infect them.
3. Influentials amplify epidemics but they can't start them at will.
4. Therefore: target influentials, but sow your seeds as broadly as possible.
X. For extra credit, google [the parable of the sower]. Jesus was right!
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Posteroused for Posterity: Tonight's "@smckl with @steverubel" tweets - from pre-event mingling to post-event "makaning"
From pre-event mingling to post-event feasting at @spicycorner:
Here are the tweets from today's #smckl event, posteroused for posterity.
Salient points highlighted for my learning - you might find them useful, too.
Got something to add? Feel free to comment, link, tweet, retweet, write me a letter (haha).
Thanks for being there, tweeple!
Good to see so many in meatspace for a change ;).
Thanks, @steverubel for the presentation!
Thanks, @p1w1max for the meatspace!
Thanks, @smckl for the event!
Merry Christmas to all, and to all, a good night ;).
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saadkamal @kruel74 That Thosai Looks good. I gotta check out @SpicyCorner soon @SpicyGuy #smcklhttp://tweetphoto.com/7016941 -
Qishin Dinner at Spicy Corner with the #Smckl gang. Will@spicyguy belanja? =P -
andygts @Ling_Chan ahaha ok.poor you.btw didn't go smcklrite? -
steverubel @SMCkl Thanks I enjoyed it. -
SMCkl @SteveRubel Thank you for coming on Skype for us today. :-) -
spinzer @andygts no la bro i'm at office @ Wisma Genting. Just tuning in to #smckl updates :) - andygts @spinzer ahaha you are there, get everyone to sing xmas carol at #smckl !!
- spinzer Ditto :) RT @andygts: @SMCKL Greetings to everyone at #SMCKL , sorry i cant join u guys tonite but thanks for the live updates=)
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vitalwills not able to go 2 smckl 2nite. following on twitter#bbbb
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"TM Unveils Strategy Behind Everyone Connects Campaign!"
In addition, Universal McCann also proposed another creative idea for TM to organize online banner concerts; a first in Malaysia and second in the world after Belgium.
via adoimagazine.com
So, who says they don't give credit? ;).
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"Facebook CEO's Private Photos Exposed by the New 'Open' Facebook"
via gawker.com
Facebook's new "privacy policy" has opened up digital assets like this one to the public.
After all, don't we have the right to know how Mark Zuckerberg jams on his guitar?
My eyes.
Incidentally, I set most of my stuff to be available to "Everyone". Which now means "Everyone on the internet". Where before, "Everyone" meant "Everyone on Facebook."
Personally, I feel that this definition of "Everyone" is more accurate. Plus, I'm a bit of a narcissistic exhibitionist.
(But what blogger isn't?)
Filed under //
Facebook
funny
Mark Zuckerberg
narcissism
open source
privacy
scary
social media
weird
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How many people can claim to be in direct correspondence with the Prime Minister of #Malaysia? @najibrazak
The Prime Minister of Malaysia sent me a direct message.
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VID: New Theme Song for My Blog - courtesy of @redsheep
via sexypilgrim.com
YAVV: Yet Another Viral Video.
Recommended by @redsheep to my blog.
"You're Welcome" - geddit? ;).
Thanks, Rachel.
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